
WE TAKE GREAT PRIDE IN OUR
People,
Culture,
Heritage,
& Our Work.
Our story
Born
Here, in
Nelson.
At Cutting Edge Signs, we specialise in helping businesses stand out with our bespoke design solutions, manufacturing, and installation of high-quality signage. Our team of experts creates aesthetically striking and highly functional signs that are tailored to meet the unique needs of each client.
Cutting Edge Signs was founded by Gus (Dave Guthardt) in the late 90s, after he had spent over a decade in the industry working for others. Gus's passion for signwriting was ignited in the 80s by the hands-on artistic aspect of the profession, using brushes, paint, gold leaf, and creativity to produce unique and eye-catching designs.
Starting from a tiny garage in the Victory area, Gus had a dream of making Cutting Edge Signs the largest signage solution provider in the region. However, the industry soon underwent a paradigm shift with the introduction of computers and wide-format digital printers. To stay cutting-edge, Gus made significant investment in upskilling and technology, becoming the first sign business to introduce digital printing to the region.
Since then, Cutting Edge Signs has remained at the forefront of the industry, consistently delivering exceptional results and setting the standard for quality and innovation. Contact us to see how we can help your business stand out with our cutting-edge signage solutions.

In a nutshell, we are...
100% Nelson Owned
Family Business
Since 1999
Nelson's Only
Digital sign specialist
Nelson's Only
SiteWise Gold
Signmaker
Nelson's Only
3M Select Signage
Partner
Nelson's only
Business Award
Winning Signmaker
Nelson's only
NZ Sign Group
Member
Nelson's
Largest Sign writing Crew
Our people, our whānau
